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August 7   -   ArtsJournal: music

Employers Say They Want More Creativity. But Integrating It Into The Office Is Difficult

"According to a 2008 survey , 85% percent of employers looking to hire creative employees reported were “difficulty finding qualified applicants.” Yet the same survey found 57% of respondents citing arts degrees as being reflective of creativity. More recent research from IBM found that CEOs think creativity will be the most valuable skill around the office. But that begs the question: if there is a purported interest on the part of companies, why aren’t there more arts majors actually working in offices?"

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